Savile Row Pop Up Shop 2018

Fox Brothers & Co and The Merchant Fox are excited and proud to announce their first solo outing in Savile Row, the heart of London’s traditional bespoke tailoring district Mayfair, London.

The Merchant Fox, part of renowned woollen mill Fox Brothers, today unveils its first ever solo London retail location at 37 Savile Row. Until now, The Merchant Fox has sold exclusively online and through their flagship store in Somerset and via collaborative pop up events. From September through to December 15th, customers will be invited to experience the brand like never before, in-person.

Savile Row's reputation is built on bespoke tailoring, and has been so since the 17th century. It therefore is only fitting for Fox Brothers and The Merchant Fox to be represented here.

A variety of our products will be available for purchase. Limited Edition Fox Brothers Jackets and Coats and Trousers, never presented before at any previous event, shirts and poloshirts from our Italian friends. We will offer the possibility to order bespoke items as well as present off-the-rack items such as our wool cashmere scarves, ties and other accessories and homeware.

Please join Fox Brothers and The Merchant Fox at this exciting venture. We appreciate world-class, timeless design and the creation of beautiful, remarkable things, including our hand worked cloth. Our products have rich provenance whether it be the maker or the material used. Our customers like to know they have something special, something rare in their possession. Our range offers our customers the opportunity to acquire products that are made with the utmost care and will last for generations – creating the heirlooms of the future. The Merchant Fox Savile Row will be open September 12th to December 15th 2018 from 11.00am to 18.00pm Tuesday to Friday and 11.00am to 18.00 on Saturdays. 

For further details, please do get in touch here.